The Ninety Nine Restaurant in Hudson Celebrated its new look with
Auction to Benefit the Boys & Girls Club

Brand new look....Same great food and great drink....Dressed to the Nines

HUDSON, MA (September 2006) — The Ninety Nine Restaurant raised $2,400 to benefit the Hudson Boys & Girls Club during a week long in-store silent auction last month.  The restaurant auctioned off plaques that have hung on the restaurant’s walls and were replaced as a part of the launch of the restaurants new look. The funds will help support the Boys & Girls Club’s ongoing programs.  

“We are passionate about our relationship with the Boys & Girls Club, so we wanted to involve them with the launch of our new look,” said Dan Flynn, General Managing Partner of the Hudson Ninety Nine. “We are proud to support such a wonderful organization and with the help of our guests and team members made it a successful auction.”

In order to evolve with the ever-changing restaurant industry, the Ninety Nine has launched a new look, which includes a new feel, décor and a new menu design.  With all of these exciting changes, the restaurant is truly “Dressed to the Nines” while maintaining its great food, great drink and friendly service.

One of the most visible changes to guests is the new logo, which features a softer and more contemporary rendering of the famous horseshoe.  

In an effort to become more contemporary and accommodate the changing needs of today’s families, the Ninety Nine now features a brighter and more contemporary interior and exterior, newly upholstered booths with new tables, new bar stools, carpeting in the dining room, new china and flatware, more modern lighting and new flat screen televisions.

As part of the décor, the restaurant’s new look features “Ninety Nine Reasons” to eat at the Ninety Nine Restaurant.  Some of the reasons are concrete, such as reason # 90, Boneless Buffalo Wings- it’s debatable whether we’ve invented them, but we’ve perfected them, and some are tongue and cheek.  There are also pictures of the local high school sporting teams from the 80’s and 90’s.

“After listening to our guests we needed to contemporize our look and feel,” said Ninety Nine President John Grady. “The feedback we have received has been overwhelmingly positive, and we look forward to offering this new look to our guests.”

With more than 20 million guests served each year, the Ninety Nine is a friendly, comfortable place to gather and enjoy great American food and drink at a terrific price. Known for their signature hand-breaded Boneless Buffalo Wings, smothered with the Ninety Nine’s own special sauce, and Broiled Sirloin Tips in a special marinade, the Ninety Nine menu has something for everyone and offers a wide selection of appetizers, entrees, delicious desserts and signature cocktails.

In addition to providing great food and great drink at a terrific price, the Ninety Nine also prides itself in being an active member of the local community.  Each Ninety Nine Restaurant has a relationship at the local level with the Boys & Girls Clubs of America, the oldest and largest organization that has a primary mission of service to youth.  Each time a new restaurant location is opened, the Ninety Nine makes a donation to benefit the local Boys & Girls Club that serves that location's community.

Owned by O’Charley’s Inc., the Ninety Nine Restaurant is New England’s first locally-based casual restaurant chain, established in 1952 at 99 State Street in Boston.  Headquartered in Woburn, MA, Ninety Nine Restaurant currently operates 113 restaurants and employs over 7000 people.  For more information visit www.99restaurants.com.